Doosra – Your Companion in the Wait for Digital Personal Data Protection Compliance

Marketing
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17/10/2023
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3min

In an age where the digital landscape has become an integral part of our lives, the protection of personal data has never been more critical. Personal data is the new currency of the digital world, and ensuring its security and privacy is paramount. It is in this context that the Digital Personal Data Protection (DPDP) Act, 2023, has come into play, with the aim of safeguarding the digital personal data of individuals while allowing its legitimate processing for lawful purposes. However, as companies seek more time to comply with this act, as elaborated below, individuals need innovative solutions to protect their data. Enter virtual numbers like Doosra, a modern tool that can act as an added safety feature for individuals in this evolving landscape.

Understanding the DPDP Act

The DPDP Act, 2023, represents a significant milestone in India's journey towards data protection. Its purpose is twofold – to recognize individuals' right to protect their personal data and to facilitate the lawful processing of this data for legitimate purposes. Essentially, it aims to strike a balance between privacy rights and the necessity of data processing and marks a significant milestone in India's data protection landscape. With its inception, the government aims to establish a robust framework that addresses the challenges and concerns associated with the ever-expanding digital ecosystem. The DPDP Act gives individuals the power to control their personal data, ensuring that individuals are informed about how their data will be used, who will have access to it, and for what purposes. This transparency enables individuals to make informed decisions regarding the sharing of their data. Further, companies are held accountable for the security of the data they collect and process and they are required to implement robust data security measures to protect against data breaches and cyberattacks.

Decoding the Current Scenario

In the wake of the DPDP Act, 2023, companies are faced with a complex challenge. They must adapt their data processing practices to align with the act's provisions, which include stringent requirements like verifiable parental consent for data collection from children and the implementation of the consent manager framework. The government has called for swift compliance, setting a deadline of 12 months. However, according to a recent Business Standard article, industry stakeholders, including social-media companies, big tech platforms, and fintechs, are advocating for an extended transition period of 18-24 months. They argue that complying with these stringent clauses within a year poses significant technological challenges. As these deliberations continue, individuals must take proactive measures to protect their personal data, as waiting for complete compliance may not be a viable option.

Virtual Numbers Can Help

Virtual numbers offer a pragmatic solution to enhance personal data security in the midst of compliance uncertainties. Firstly, virtual numbers act as a shield for your real contact details. When you provide a virtual number instead of your actual phone number, you maintain your anonymity. This prevents companies from accessing your personal contact information, reducing the risk of unwanted data breaches. Secondly, with virtual numbers, you have greater control over who can reach you. You can set preferences for calls and messages, allowing you to filter out unwanted or suspicious communication. This control helps safeguard your personal data by minimizing exposure to potential threats. You can also use virtual numbers as temporary or disposable numbers for specific interactions. For instance, when signing up for a service or making an online purchase, you can use a virtual number, preventing your primary contact information from being shared unnecessarily. Since virtual numbers are not tied to a specific location, you can use virtual numbers to communicate with individuals or businesses without revealing your true location, adding an extra layer of privacy. With the DPDP Act's emphasis on verifiable parental consent for data collection from children, virtual numbers can be used by parents to safeguard their children's personal data. Parents can control who contacts their children and monitor their online interactions.

Doosra – The Right Choice

From two-factor authentication for added security, to being a shield enabling social media privacy in today’s digital age, Doosra, a new age virtual number provider, is the right choice to safeguard your wellbeing in the absence of DPDP Act compliance. With Doosra’s innovative approach, you can now engage in online activities that require your personal number, without compromising the security of your actual phone number. Doosra distinguishes itself as a trailblazer in the realm of virtual numbers, offering a distinctive and robust solution to the security vulnerabilities often associated with social media platforms. Further, in the unfortunate event of a data breach occurring on a social media platform, your genuine phone number remains unaffected, thereby minimising the potential harm that could be inflicted upon your personal and professional life. By employing a Doosra virtual number, you can shield your actual phone number from potential threats posed by hackers, scammers, or unauthorised users seeking to exploit it for access to your personal information. This proactive approach enhances your online security and safeguards your valuable data.

As companies lobby for additional time to comply with the Digital Personal Data Protection (DPDP) Act, 2023, individuals must take proactive steps to protect their personal data. Virtual numbers emerge as a practical solution in this scenario, offering anonymity, control, and flexibility in communications. While the legal landscape evolves, virtual numbers empower individuals to secure their personal data and ensure that their privacy remains intact. In an era where data is increasingly valuable, taking charge of your digital identity is not just a choice; it is a necessity!